The Christian Business Advantage
Welcome to "Christian Business Advantage," the ultimate podcast for authors, speakers, coaches, and virtual assistants within the Christian community. Join our esteemed host, Alyssa Avant, a seasoned virtual assistant, accomplished author, and captivating speaker, as she dives deep into the world of digital presence and success.
In each engaging episode, we explore invaluable insights and practical strategies to help you establish a powerful online platform. Alyssa expertly guides you through essential topics such as email marketing, social media mastery, content marketing, repurposing your content for maximum impact, and the art of building and maintaining a compelling website.
With an impressive track record of serving Christian authors and speakers for over a decade, Alyssa brings a wealth of knowledge and firsthand experience to the table. As a trusted confidante, she shares the most pressing needs of this unique community, making this podcast an exclusive opportunity to tap into her well of wisdom.
If you're a Christian author, speaker, coach, or virtual assistant seeking to elevate your online presence and expand your reach, you're in the right place. Listen each week to "Christian Business Advantage" and let Alyssa Avant equip you with the tools and strategies to make your digital footprint a testament to your mission. Prepare to be inspired, empowered, and uplifted as we embark on this remarkable journey together.
Episodes
295 episodes
280: Organizing Your Files
If someone asked you for a file from last year, could you find it in under a minute? In part two of this four-part series, Alyssa walks through the three decisions behind an organized digital filing system: how to structure your folders, how to...
Bonus: Facebook Link Restrictions and Meta One
This week my team and I had an issue arise with a client and their Facebook professional page so I had to write a blog post and make a podcast episode about this important topic. That is Facebook Link Restrictions and the Meta One subscriptions...
279: Why Digital Organization Matters
How much time did you lose this week looking for a file, a link, or an email? In part one of this four-part series, Alyssa shares the seven ways digital disorganization costs you time, peace of mind, and strong working relationships. You'll als...
278: From Being Seen to Being Remembered
Being seen online is only the beginning. In this episode, Alyssa wraps up the Getting Seen by the Right People series by talking about what happens after someone discovers you. Learn how consistency, connection, your website, and email c...
277: Create Content That Gets You Noticed
Creating content that gets noticed isn’t about posting more—it’s about speaking directly to the people you want to reach. In this episode, Alyssa shares how to create relevant content that makes your audience stop, feel seen, and want to engage...
276: Are You Being Seen by the RIGHT People?
Are you reaching the right people with your online presence—or just getting more views and followers? In this episode, Alyssa talks about why the numbers aren’t the whole story and how getting clear about your audience, message, and the problem...
275: You Don't Need to Be Everywhere to Be Seen
Do you feel like you have to be everywhere online to grow your business? In this episode, Alyssa kicks off the September series, Getting Seen by the Right People, and explains why you don’t need to be on every platform. Learn how to choo...
274: Someone is Ready to Buy
In this episode of the Christian Business Advantage Podcast, Alyssa Avant wraps up the Subscriber to Superfan series by talking about the final step in the email marketing journey: making the offer. Learn how to sell through ema...
273: Someone Gets to Know You
In this episode of the Christian Business Advantage Podcast, Alyssa Avant continues the Subscriber to Superfan series by exploring how to build trust through consistent email marketing. Discover what to send your subscribers, ho...
272: Someone Joins Your List
In this episode, Alyssa continues the From Subscriber to Superfan series by discussing what happens after someone joins your email list. Learn why a welcome sequence is essential, what to include in your first few emails, how to build tr...
271: Someone Finds You
In this episode, Alyssa kicks off the Subscriber to Superfan series by talking about the first step in building meaningful relationships through email: attracting the right people to your list. Learn why your goal shouldn't simply be mor...
270: Conference Takeaways: Serve, Be Seen and Share Your Story
In this special episode, Alyssa shares her biggest takeaways from attending the Advanced Writers and Speakers Conference in St. Charles, Missouri. From video marketing and choosing the right platform for your purpose to building your online pre...
269: Finish Strong without Burning Out
What does it really mean to finish the year strong? In this final episode of the Mid-Year Business Reset series, Alyssa shares why finishing strong isn't about working harder or doing more—it's about focusing on what matters most. Learn ...
268: Your Second-Half Success Plan
What if you stopped thinking about the next six months and started thinking in the next 12 weeks instead? In this episode, Alyssa shares how the 12 Week Year has transformed the way she plans her business, stays focused on what matters m...
267: The Power of Letting Go
What if the key to finishing the year strong isn't doing more—but doing less? In this episode of the Mid-Year Business Reset series, Alyssa shares five things you may need to stop doing in your business, from chasing every new marketing ...
266: Reviewing the First Half of the Year
It's hard to believe we're already halfway through the year! In this first episode of the Mid-Year Business Reset series, Alyssa shares why taking time to reflect is one of the most valuable things you can do for your business. Learn how...
265: A Simple Weekly Content Workflow for Busy Authors
What if your content strategy didn't leave you feeling overwhelmed? In this final episode of the Create Once, Reach More series, Alyssa shares a simple, sustainable content workflow that busy authors can actually stick with. Learn how ...
264: Your Book Your 24/7/365 Content Engine with Dr. Carolyn Wiley
In this episode, Alyssa is joined by author, publisher, and writing coach Dr. Carolyn Wiley to discuss how authors can turn their books into a 24/7/365 content engine. Learn how to use your chapters, stories, frameworks, and key messages to cre...
263: How to Turn One Idea Into a Week of Content
In this episode of the Create Once, Reach More series, Alyssa shares a simple strategy for turning one idea into a week's worth of content. Learn how to start with a single piece of long-form content and transform it into emails, socia...
262: Why Most Authors Are Creating Too Much Content
Most authors think they need to create more content, but the real problem is often that they're constantly starting from scratch. In this episode, Alyssa kicks off a new series, Create Once, Reach More: Simple Content Repurposing for Author...
261: Substack: A Temporary Platform Evaluation
In this final episode of the Don’t Build on Borrowed Land series, Alyssa shares her honest thoughts and personal experience with Substack after spending several weeks exploring the platform herself. Is Substack worth it for authors? Sh...
260: Substack, Social Media, and Platforms: How to Use Them Without Losing Control
In this episode of Don’t Build on Borrowed Land: Smarter Content Strategies for Authors, Alyssa takes an honest and balanced look at platforms like Substack and social media. Are they worth using? Should authors go all in—or avoid them...
259 What You Should Own (and Why It Matters More Than Ever)
In this episode of our series Don’t Build on Borrowed Land: Smarter Content Strategies for Authors, Alyssa shares what every author should be building and owning in today’s online world. Learn why your website and email list are the tr...
258:The Biggest Mistake Authors Make with Their Content
Most authors think they need to create more content, but the real issue is often where that content lives. In this episode, Alyssa kicks off a new series, Don’t Build on Borrowed Land: Smarter Content Strategies for Authors, by unpacki...