
The Christian Business Advantage
Welcome to "Christian Business Advantage," the ultimate podcast for authors, speakers, coaches, and virtual assistants within the Christian community. Join our esteemed host, Alyssa Avant, a seasoned virtual assistant, accomplished author, and captivating speaker, as she dives deep into the world of digital presence and success.
In each engaging episode, we explore invaluable insights and practical strategies to help you establish a powerful online platform. Alyssa expertly guides you through essential topics such as email marketing, social media mastery, content marketing, repurposing your content for maximum impact, and the art of building and maintaining a compelling website.
With an impressive track record of serving Christian authors and speakers for over a decade, Alyssa brings a wealth of knowledge and firsthand experience to the table. As a trusted confidante, she shares the most pressing needs of this unique community, making this podcast an exclusive opportunity to tap into her well of wisdom.
If you're a Christian author, speaker, coach, or virtual assistant seeking to elevate your online presence and expand your reach, you're in the right place. Listen each week to "Christian Business Advantage" and let Alyssa Avant equip you with the tools and strategies to make your digital footprint a testament to your mission. Prepare to be inspired, empowered, and uplifted as we embark on this remarkable journey together.
The Christian Business Advantage
190: Social Media Strategies to Finish the Year Strong
In this episode of the Christian Business Advantage Podcast, host Alyssa Avant welcomes business coach and marketing strategist, Theresa Taylor, to discuss social media strategies for finishing the year strong in quarter four. Theresa specializes in helping women simplify their business strategies to increase income without feeling overwhelmed. She emphasizes focusing on mastering one social media platform at a time rather than trying to be active on multiple platforms, which can be time-consuming and ineffective.
The conversation highlights key strategies for social media success, such as mastering mundane tasks like audience growth and lead generation. Teresa shares her insights on the importance of building an engaged community, especially using Facebook groups, and explains how to use events as a tool to attract the right audience and drive engagement. She encourages listeners to be consistent in lead generation, content creation, and sales efforts, suggesting that business owners plan two events—one for November and one for December—to stay focused on year-end goals.
Theresa also advises entrepreneurs to create conversations with potential clients around the topic of their events, even before the event occurs, allowing them to start building relationships and offering their products or services early. The episode wraps up with practical tips for Christian authors, speakers, and coaches on how to use social media platforms strategically to expand their reach and grow their businesses. Theresa invites listeners to join her free Facebook group, Productive and Profitable: Consistent 5K Months for God-Led Entrepreneurs, to learn more about her strategies.